In our offline world, we continually monitor what’s working and what isn’t in our shop. If it’s working, we leave it alone or do more. If not, we cut bait and move on. Online, it’s the same, only at a much faster pace. Things on the internet can change in the blink of an eye. [...]

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  For those of you who might be wondering why our shop is not on Facebook – the answer is simple. I like Twitter better. Follow @MKEflorist and find out why. Thanks to @dhollings for the pic!

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