In our offline world, we continually monitor what’s working and what isn’t in our shop. If it’s working, we leave it alone or do more. If not, we cut bait and move on. Online, it’s the same, only at a much faster pace. Things on the internet can change in the blink of an eye. [...]

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  For those of you who might be wondering why our shop is not on Facebook – the answer is simple. I like Twitter better. Follow @MKEflorist and find out why. Thanks to @dhollings for the pic!

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It’s obvious that some people seem to think they are really doing well when they get thousands of people following them on Twitter (or any other social network for that matter). Well, I’m not one of those people. In fact, I’ve gone back into my Twitter account and have unfollowed some people, and in some [...]

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